The Marketplace Connect feature within The Folklore platform allows brands to explore new sales channels and request to connect with marketplace partners in just a few clicks. This feature is designed to simplify the process of identifying new opportunities, understanding marketplace requirements, and submitting requests to sell.
Overview of Marketplace Connect
Brands can log into The Folklore platform to explore a curated selection of global marketplace partners. Each partner profile contains essential information to help brands determine if the platform aligns with their sales goals. Once a brand finds a suitable partner, they can easily submit a connection request directly through the platform.
Key Steps to Discover and Connect with a Marketplace
- Accessing Marketplace Connect
- Log in to The Folklore platform
- Click on Sales Channels in the navigation menu
- Select Marketplace Connect
- Log in to The Folklore platform
- Viewing Marketplace Partner Profiles Click a marketplace partner’s profile to view key details, including:
- Logo and name
- Customer type (D2C or B2B)
- Registered country
- Product divisions and departments
- Selling fees
- Shipping speed and delivery countries
- Ship-from country
- Website link and traffic
- Company description
- Accepted currencies
- Maximum fulfillment and shipping times
- Seller terms and conditions
- Key documents and media requirements
- Shipping and return policies
- Logo and name
- Sending a Connection Request Brands can request to connect with a marketplace by:
- Clicking the Connect button on the Marketplace Connect page
- OR clicking into a marketplace profile and selecting Connect
- Clicking the Connect button on the Marketplace Connect page
- Review and Next Steps
- The Folklore Marketplace Team will review your submission and determine preliminary approval
- If not approved, you will receive an email explaining why
- If preliminarily approved, you will receive an email confirming the next step—either direct approval or submission to the partner for final approval (if required)
- If not approved, you will receive an email explaining why
- The Folklore Marketplace Team will review your submission and determine preliminary approval
- Approval Outcomes
- If marketplace approval is not required, your brand is approved automatically
- If approval is required, we will notify you of the outcome within 7–10 business days
- If approved, the marketplace will move to your Connected tab in Marketplace Connect, and you’ll see the option to activate products on that platform
- If denied, you’ll receive an email with any reasoning provided
- If marketplace approval is not required, your brand is approved automatically
Benefits of Using Marketplace Connect
- Discover new global sales channels tailored to your product type and target customer
- Understand partner requirements upfront, including logistics and media needs
- Easily request access with a streamlined submission process
- Expand your reach with support from The Folklore’s Marketplace Team
Marketplace Connect simplifies how you evaluate and connect with new marketplaces, helping you grow your brand’s presence globally with less friction.